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Marisole

cw: 😘
ad: robyn smith
cd: jordan dinwiddie,
    jamila rowser


THE BRIEF:
in 2021, Air Jordan had yet to release any messaging centering and uplifting the queer creators who lended their product its undeniable swag. so jordan set out to fix that, and soon...

THE IDEA:
MARISOLE was born! MARISOLE — a quick-witted, sneaker-loving, teen from NYC navigating a new high school AND a new crush — became the first out and proud queer representation for the brand.

THE OUTCOME:
people loved the stories, even if they hated getting push notifications from them:


here’s an article. and here’s another one. oh, and one more




it was such an incredible honor to help bring Marisole, her friends and classmates to life for NIKE and the SNKRS app. while i only helped with chapters 2-4, it was so much fun to play in the world which jordan, jamila, and robyn so lovingly and thoughtfully crafted.

 



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CHRISTA R. PRATER | LOS ANGELES | OUTLOOK@CHRISTAWITHA.CH